Sukanya Chakraborty is a communication and marketing leader with 25+ years’ experience in global IT services, Outsourcing, Property consulting, interactive media and community start-up companies. Based in Dubai currently, she is working as the Chief Communications Officer at VFS Global, the world’s largest outsourcing partner for governments worldwide for visa, consular and passport services. She has previously worked in Knight Frank, Capgemini, Tata Consultancy Services.
Sukanya has been instrumental in driving global and regional communication outreach for B2B and B2C audiences leveraging expertise in 360-degree integrated campaigns, media relations, crisis communications, digital and social media, lead generation and sales enablement, employee communications and CSR. In over two decades of working on various assignments, she has adapted to the evolving media landscape to design and deliver strategies to communicate with various kinds of audience segments. Her ability to simplify and decode information and data has always helped her make narratives relevant for her audiences. Working in multi-cultural set ups, Sukanya has believed in the power of collaboration always. A strong advocate for measuring the impact of everything she does, she loves to articulate her achievements through metrics and dashboards.
