Corporate communications professional with 19 years of experience working with international and multinational companies, including Fortune 500 firms. She excels in developing and executing communication strategies for the Latin America and US Hispanic markets. Her expertise lies in building and safeguarding corporate reputations through strategic planning that aligns with business objectives. She is adept in both internal and external communications, corporate messaging, thought leadership, PR measurement, policy communications, and crisis management.
Currently, Selma leads Boggie Comms, a global corporate communications consultancy that enhances, promotes, and drives Latin American and Hispanic talent, organizations, and businesses. She supports these entities with communication strategies to achieve their goals sustainably.
As Co-founder of Global Latinas, she promotes the connection, collaboration, and visibility of Latina women, strengthening their networks, preparation, and knowledge.
She holds a degree in Social Information from the Pontifical Catholic University of Chile and a postgraduate degree in Coaching & Leadership. She is part of a non-profit organization advocating for more women in board and executive positions and is active in the association of communication executives in Chile. Additionally, she mentors individuals from various Latin American countries.
